By Sara M. Lomax
President and CEO
WURD Radio
With this milestone birthday, WURD will move into the new year reflecting on its unique role in the city of Philadelphia over the past 20 years. As the only Black-owned talk radio station in the Commonwealth of Pennsylvania, WURD has carved out a powerful niche in the media ecosystem: empowering, educating and inspiring Philadelphia’s diverse Black communities. Purchased around 2003, WURD has evolved from a standalone AM talk station to a multimedia, multiplatform communications company that uses radio, video, social, digital and live events to connect the community with resources and actionable information.
The theme for our 20th anniversary is “Bringing Joy – and Power – to the People.” Throughout the year we will be intentional about celebrating Black excellence, achievement and greatness – in Philly and beyond. Too often the media is fixated on what’s wrong or broken. While we cannot ignore the serious structural issues facing our communities, we want to be deliberate in lifting up what’s good, positive and affirming. This will be done through regular vignettes that highlight African American influences on art, history and culture. We will spotlight past WURD radio talent who deeply impacted the city. We will curate a series of events that are centered on self-care, wellness and creativity. And of course, throughout it all, we will have fun, joyful conversations and events to energize our community. We will cap this momentous year off with a Fall gala featuring some of Philly’s most iconic Black artists and entertainers for an evening of joy and excellence.
We invite you to join us on our 20th anniversary journey!
Commentary
2023: WURD Celebrates 20 Years of Service to the Community
todayJanuary 9, 2023 175
By Sara M. Lomax
President and CEO
WURD Radio
With this milestone birthday, WURD will move into the new year reflecting on its unique role in the city of Philadelphia over the past 20 years. As the only Black-owned talk radio station in the Commonwealth of Pennsylvania, WURD has carved out a powerful niche in the media ecosystem: empowering, educating and inspiring Philadelphia’s diverse Black communities. Purchased around 2003, WURD has evolved from a standalone AM talk station to a multimedia, multiplatform communications company that uses radio, video, social, digital and live events to connect the community with resources and actionable information.
The theme for our 20th anniversary is “Bringing Joy – and Power – to the People.” Throughout the year we will be intentional about celebrating Black excellence, achievement and greatness – in Philly and beyond. Too often the media is fixated on what’s wrong or broken. While we cannot ignore the serious structural issues facing our communities, we want to be deliberate in lifting up what’s good, positive and affirming. This will be done through regular vignettes that highlight African American influences on art, history and culture. We will spotlight past WURD radio talent who deeply impacted the city. We will curate a series of events that are centered on self-care, wellness and creativity. And of course, throughout it all, we will have fun, joyful conversations and events to energize our community. We will cap this momentous year off with a Fall gala featuring some of Philly’s most iconic Black artists and entertainers for an evening of joy and excellence.
We invite you to join us on our 20th anniversary journey!
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Written by: Sara Lomax-Reese
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